UC cut wait times from over an hour to under 10 minutes with CampusESP's Event Check-In — earning them our ESP MVP for Q3 2024!

Parents are important. But when BVU’s director of admissions got his hands on the data, he was able to prove just how influential they can be with students being 3x more likely to enroll when they had a highly engaged parent.

With declining enrollment and growing financial aid needs, philanthropic support for colleges and universities is more impactful than ever. Our new case study looks at how 4 institutions are harnessing those with the highest stake in an institution’s success — the parents of current students — to increase donors and dollars.

For our 2024 study on the impact parent engagement has on enrollment outcomes, we analyzed data from 6 institutions using CampusESP and 127,987 prospective parents. See how families increase likelihood to apply, enroll, and more.

In 2024, the University of Delaware saw a 49% increase in parent fundraising dollars. They transformed interested families into dedicated donors, increasing support for campus initiatives. Buckle up as we dive into how UD turned parent engagement into a major win, and how CampusESP was their secret weapon.

Pace helped CampusESP develop our new Admissions Dashboards, and they achieved BIG results. To celebrate this meaningful collaboration, we’re excited to announce Pace as our ESP MVP for Q2 2024!

In The University of Oregon’s first “Ducks Give” day after launching CampusESP, they achieved a 157% increase in family donors, 217% increase in family dollars raised, and 43x ROI. Read how they did it.

The right registration platform can help scale Family Weekend attendance AND streamline internal processes. Learn how two schools with already strong Family Weekend strategies — the University of Mississippi and Georgia Institute of Technology — saw huge gains when they switched event promotions and registration to CampusESP.

Georgia Southern has embraced CampusESP by continually expanding usage — but they’ve also challenged us to improve our product. They requested we add student-initiated FERPA waiver functionality ... and then became the first school to launch it! For piloting a new feature – and always innovating with CampusESP – we’re excited to celebrate themUniversity as our ESP MVP for Q1 2024!

When enrollment management, the registrar’s office, and IT at Jacksonville State University all began discussing how to improve their parent and family communications, CampusESP became the vehicle to help them level up their strategy and harness the impact of families from enrollment to graduation. The also did it with one of the quickest implementations Jacksonville State has ever seen.

William & Mary’s monthly class-year newsletters provide tailored content to families. Sounds like a lift, but their team has been able to reduce the time it takes to create the newsletters by 75% while improving open rates by 4%. Check out how their smart use of CampusESP features and dedication to community and engagement is taking their strategy to a new level!

Parents should be a central part of your fundraising strategy. Stacey Muzzi from University of Delaware and Kyra Lyons from The Catholic University of America joined us to discuss three ways that strategic family engagement has helped them cultivate parents into donors, increase donor participation, and identify major gift prospects.

Three divisions at Duquesne — Enrollment Management, Marketing and Communications, and Student Life — are all dedicated to a larger initiative to increase student retention at the university. In 2021, Duquesne turned to CampusESP to communicate with both prospective and current families.

UNG found a correlation between how often a family member received newsletters from CampusESP and student retention. Dig into their story and the data that supports why you should communicate with families consistently.

Parents are students' #1 influencers. Now we have the proof. We analyzed data from 6 institutions using CampusESP to study the impact of parent engagement on student enrollment. Get the breakdown of our top findings from the research!

Dordt University brought in their largest first-year class ever! Plus, prospective Dordt students with a parent using CampusESP had yield rates 13% higher than average. Learn about how Dordt improved their yield with family engagement.

University of West Georgia integrated student data from their SIS to launch CampusESP for FERPA Management. UWG’s Applications Programmer reflects on the successful implementation process, maintenance, and results from his perspective on the IT team.

NAU prioritizes access and inclusion for all families, so providing content in Spanish in their family portal was imperative. Get NAU’s top 3 tips to support Spanish-speaking families that can apply for any campus looking to expand their own strategy.

CampusESP for Parent Giving has helped our Beta Group improve in three main areas: identifying major gift prospects, increasing donor participation, and growing their family associations. It’s time to spotlight their awesome results!

Incorporating SMS into your family engagement strategy can be a game-changer in achieving campus goals. Explore how institutions like Florida Polytechnic University, University of the Pacific, and New Mexico State University are leveraging SMS campaigns to drive results.