January 2025 Product Updates from CampusESP

We're ringing in the new year with a handful of BIG CampusESP product updates: 

  • AI Content Personalizer ✨ uses generative AI to transform curated CampusESP Network Content into information that's unique to your institution 

  • Parent Promoter Score Percentiles 💯 empower you to engage parents in the top quartile of engagement, whose students are 3x more likely to enroll

  • New Student Enrollment Reports 📈 include stronger funnel conversion views and year-over-year reporting, so you can measure that your efforts are working

  • Newsletter Designer 🛠️ enables you to build custom newsletter templates, including distinct newsletters for current and prospective families

  • Email Designer Enhancements 📧 include an HTML editor, more branding options, and new preview tools, so you can create more engaging emails 

These new features were just released into your CampusESP platform so go check them out!

Still curious? Stick around and check out some of our latest research and case studies.

Featured
UMBC scales family engagement with AI, cutting content creation time by 80%
UMBC scales family engagement with AI, cutting content creation time by 80%

When CampusESP released a generative AI content editor, UMBC slashed content creation time from one hour a day to just one hour per week – while also boosting clicks on content by 33%!

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January 2025 Product Feature Launch
January 2025 Product Feature Launch

From AI-personalized content, to student enrollment report, to customer newsletters and MORE, check out the latest and greatest from CampusESP!

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Scale family communication with campus partners
Scale family communication with campus partners

One of the easiest ways to create more family content is also one of the smartest — partnering with other departments across campus. Learn how the pros at UNC Wilmington and K State created content teams, and how CampusESP helps you manage your new content engine.

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The top family engagement resources of 2024 — it’s CampusESP Wrapped
The top family engagement resources of 2024 — it’s CampusESP Wrapped

Time to recap the top resources, advancements, and moments in higher education family engagement. We cover how over 400 colleges and universities used CampusESP to engage millions of families in 2024 … and the RESULTS.

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